E-commerce·2025
Ethletia Store
Mobile-first e-commerce storefront for a premium fitness brand.
Overview
A direct-to-consumer e-commerce storefront for Ethletia. Focused on high conversion and seamless mobile experience.
The Challenge
The client required a high-converting storefront with a premium feel that stood out in the fitness market.
The Solution
Hand-built a custom, mobile-first storefront in HTML, CSS, JavaScript, and PHP — no page-builder — with optimized product pages and a streamlined checkout flow.
What I did
- Custom storefront development (HTML/CSS/JS/PHP)
- Mobile-first UI implementation
- Conversion rate optimization (CRO)
- Speed & Core Web Vitals audit
Key Implementation
01
Custom product filtering system
02
Advanced cart drawer interaction
03
Hand-coded, reusable section architecture
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Let's build something exceptional.
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